VoIP & Gadget News – Social CRM Expo Expands at ITEXPO

Some TMC news worth sharing involving ITEXPO co-located with Social CRM Expo and which is just a short 2 months away. With the holidays approaching, it’ll probably go by even quicker, so make sure to reserve a hotel room now before they all book up! Not to mention February in Miami? You know Miami is popular in the winter. Check out the news:

TMC to Expand on the Success of Social CRM Expo—East Coast Premier this February

After a Successful Launch in Los Angeles, Social CRM Expo Will Play a More Prominent Role at ITEXPO East in Miami

TMC today announced that Social CRM Expo is returning to ITEXPO on February 2-4, 2011 in the Miami Beach Convention Center. Following a successful launch in Los Angeles, Social CRM Expo has been enhanced, by featuring more social CRM focused exhibitors and a concentrated conference program that delves deeper into methods of using this tool.

Attendees will learn how social media applications can help companies increase customer communications, enhance their brands, and improve overall customer satisfaction.

Social CRM Expo is designed for enterprises; outsourced teleservices firms; in-house contact centers; and service providers. It teaches attendees how the social channel is enhancing traditional methods of contact centers, help desks, customer service centers and marketing departments. Social media improves on all these methods of customer service by being able to gather a wider range of customer feedback, and improve their communications with customers.

Conference content focuses on how online customer care teams are using social media to reach customers anytime, anywhere, via any device. Monitoring and tracking practices – which connect complaints, issues and suggestions – will be discussed in a manner that helps companies make sense of what is being said. Additional sessions will present techniques for mining data from social channels that can be used to create dynamic customer profiles.

Previous topics covered at the Social CRM Expo included:

Why The Social Channel?
Social Channel Applications
Social Challenges
Integrating Social With Other Channels
Enabling At-Home Agents
The Work at Home Model for Customer Contacts: Strategies and Best Practices

“Social media enables companies to actively participate in the daily dialog which influences their brands. The Social CRM Expo will help attendees learn how to use this powerful channel to listen, track and follow all of the positive and negative comments that buyers say about their company and their products,” said Rich Tehrani, CEO and group editor-in-chief of TMC.

TMC editors are still in the process of expanding the conference content, and details on additional sessions will be provided in the weeks ahead. Exhibiting, advertising and branding opportunities are still available, and interested parties should contact Joe Fabiano at 1-203-852-6800.

Social CRM Expo is the newest and one of the most exciting events collocated at ITEXPO. Other events taking place at ITEXPO in Miami include: 4GWE; Smart Grid Summit; M2M Evolution, Cloud Communications Summit; SIP Tutorial; VIPeering; CVx; Business Video Expo; StartupCamp; and Digium|Asterisk World.

Registration for Social CRM Expo is now open. Visit Social CRM Expo or contact Frank Coppola at FCoppola@tmcnet.com or 1-203-852-6800 x131. Members of the media can reserve media credentials for Social CRM Expo by contacting Todd Keefe at For Immediate Release PR.

Tags: Customer relationship management, itexpo, Miami, Miami Beach Convention Center, Social CRM, Social media, tmc
Related tags: social media, social channel, attendees learn, additional sessions, customer service, social